Category: <span>Food for thought</span>

Category: Food for thought

Have you been haunted by Facebook’s “Memorable Status Updates”?

What’s all this about then? These started appearing in spaces usually reserved for Facebook advertising yesterday. Pretty random to say the least. Random in that I can’t see the point. Random in that there doesn’t appear to be much in the way of rhyme nor much in the way of …

Drowning kittens is bad. But it’s hard not to drown kittens when drowning kittens is so damn convenient.

Every time you say “social media” someone somewhere drowns a kitten. I said this during a presentation at the Social Media Academy‘s “Social Media In Scotland” conference a few weeks ago. I said it with the best intentions. I was trying to make the point that lazy language can be …

Bruce Springsteen, The Rolling Stones and a social lesson from 25 years ago.

I saw Bruce Springsteen play Wembley Stadium (the old one) in 1985. And I saw The Rolling Stones play Wembley Stadium in nineteen ninety something. Two big brands. Same platform. Both with access to an engaged community of 70 odd thousand fans. Two very different approaches. And two very different …

Show me a “proud” sponsor and I’ll show you a lazy one.

For proud read lazy when it comes to sponsorship. As in “proud sponsors of”. You can tell they’re lazy. It takes no effort to describe your relationship with a sponsored entity as “proud sponsors of”. And if you put no effort into describing your relationship it’s a safe bet that …

Watch your language – what Dr Who and Old Spice have in common.

Bow ties are cool. [youtube=http://www.youtube.com/watch?v=vPGTizdGwSc] Or rather, making it sound cool when you say “Bow ties are cool”… …is cool. I think so. My kids think so. (In our house it’s like Derren Brown has hypnotised everyone to say “Bow ties are cool” every time someone on TV says the …