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Tag: <span>richard bloch</span>

Tag: richard bloch

The @Betfairpoker Twitter story – part 2.

A year ago I wrote about “The method behind the madness that is @Betfairpoker“. The post was based on a telephone interview with Richard Bloch, Betfair’s Head of Global PR. At the time the question on my lips was the question on the lips of most people who were encountering …

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The method behind the madness that is @Betfairpoker.

STOP PRESS : This post was published on 24th Jan 2011 based on an interview with Richard Bloch, Head of Global PR at Betfair. I have since interviewed Richard again and the update, published a year later on 15th Jan 2012 can be read here – The @Betfairpoker Twitter story …

Brands | Corporate culture | Digital marketing | Social media