the daily mash Archives - Lowfalutin® Brand Strategy

Satirising the death of Steve Jobs.

Phil October 9, 2011 October 21, 2011

This tweet appeared amidst a Tweetdeck sea of grief and eulogies, prompted by the death of Steve Jobs. I caught my breath a little. And I was caught in two minds. On the one hand it was classic, no-holds-barred Mash satire. Funny, frankly. On the other the Mash tweet “broke” …

Word of mouth. Making jokes that people know other people will get.

Phil July 26, 2011 July 26, 2011

Comedy depends on you sharing a set of reference points with your audience and if those are very divergent then they just won’t simply get your jokes. Helena Lewis Hasteley, Assistant Editor, New Statesman on the Radio 4 Today programme, Thursday 21st July 2011. Paul Stokes from The Daily Mash …

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