Tag: <span>human</span>

Tag: human

Brand self-awareness

Is your brand acting like a dick? It’s not a nice thought is it? Being told by your mates that you’re acting like a dick is like a punch to the solar plexus. It’s an expression that’s used more in disappointment than anger. As in “You’re letting us down. And …

Twitter proves that tone of voice matters

This post was inspired by a random lunch with a profane Welshman. I use Tweetdeck in an attempt to impose some order on the real time opinion and content assault that results from following several hundred people. Most of that content can be filed under ‘professionally useful”. Some generous, well-read …