Find your voice and get your story straight
Tag: <span>purpose</span>

Tag: purpose

Six years of agency staff meetings analysed in hindsight.

You learn a thing or two as the managing director of an advertising agency. Like what makes a good agency tick. Like what motivates good people. Like how it feels when the agency’s heart is in the right place. I was fortunate enough to be given temporary stewardship of such …

Why, How and Wonder. Planning’s role in creative quality control.

To say that I’m fascinated by how things work is a huge understatement. If something piques my interest I CAN’T STAND not knowing how it works. Is that down to nature, nurture or both? In the early 70’s, as I approached the ripe old age of 10, I read exclusively …