A year ago I wrote about “The method behind the madness that is @Betfairpoker“. The post was based on a telephone interview with Richard Bloch, Betfair’s Head of Global PR. At the time the question on my lips was the question on the lips of most people who were encountering …
Three blog posts continually catch my eye for the level of ongoing traffic they pull into this blog via search engines. What Spongebob Squarepants can teach us about modern ideas and capturing the imagination. This post was published on April 28, 2011. The graph above shows daily page views since …
STOP PRESS : This post was published on 24th Jan 2011 based on an interview with Richard Bloch, Head of Global PR at Betfair. I have since interviewed Richard again and the update, published a year later on 15th Jan 2012 can be read here – The @Betfairpoker Twitter story …
