Provocative fuckers

One is reminded of the Derek and Clive “This Bloke Came Up To Me” sketch, which we join half way through. Clive : I was watching a game against Arsenal, and this bloke came up to me and said “Hello”. Derek : Oh no… Clive : And I thought, “Christ!” …

Magpie outing.

  Before The Creatives See It is a Facebook page that exposes and “outs” the magpie instincts of advertising creatives by sharing the original content that it predicts will be appropriated into advertising in the near future. A creative director that I used to work with was refreshingly candid about …

Brand management is anti-social.

There’s a fine line between healthy cynicism and bonfire pissing. And it’s a fine line that the experienced creative industry practitioner has to tread carefully. Especially when she or he is dealing with the fresh-faced envangelism of a young, thrusting brand manager. Marketing can be a ridiculously up itself business …