Posted in Brands, Social media on Mar 25th, 2011
One is reminded of the Derek and Clive “This Bloke Came Up To Me” sketch, which we join half way through. Clive : I was watching a game against Arsenal, and this bloke came up to me and said “Hello”. Derek : Oh no… Clive : And I thought, “Christ!” Derek : Yeah. Clive : […]
Posted in Advertising, Ideas on Mar 10th, 2011
Before The Creatives See It is a Facebook page that exposes and “outs” the magpie instincts of advertising creatives by sharing the original content that it predicts will be appropriated into advertising in the near future. A creative director that I used to work with was refreshingly candid about this magpie approach to “originality” […]
Posted in Advertising, Ideas on Mar 8th, 2011
Seven words that make your heart sink. The seven words that made Patricia McDonald‘s heart sink in the February post of the month (Planning for participation) were… Then people can upload their own versions. I completely second that emotion. But I’d also add the seven words that make every digital agency wince. The seven words […]
Posted in Corporate culture, Hindsight and experience, Social media on Mar 1st, 2011
There’s a fine line between healthy cynicism and bonfire pissing. And it’s a fine line that the experienced creative industry practitioner has to tread carefully. Especially when she or he is dealing with the fresh-faced envangelism of a young, thrusting brand manager. Marketing can be a ridiculously up itself business sometimes. And a sense of […]
